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I am really liking this shampoo. I have color treated hair and was skeptical about how this product would feel on my hair. Blond highlights tend to make my hair super dry and I really wanted a shampoo that kept the blond bright while moisturizing my hair and keeping the frizzes at bay. I will admit, I had to wash my hair twice and use the Extreme Conditioner to see if it would smooth out my hair. I was nervous after getting out of the shower - although my hair felt incredibly soft, I wasn't sure how my hair would react after it dried. OH MY, my hair was amazingly soft - no frizz. I never blow dry my hair so as it air dried my hair was really soft. I styled my hair in the morning and normally use another product to calm the fly aways.... my hair was still super soft and no frizzes even after a nights sleep. I am very impressed! If you are on the fence about, I highly encourage you to try it. My first reaction was 'this isn't going to work" but I was so pleasantly surprised.